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Basic Concepts of SEO in Basic English | A New Beginning

Basic Concepts of SEO in Basic English | A New Beginning

#11:

After all i  posted 10 Episodes of SEO, I observed that many people don’t  know the basic concepts of Search Engine Optimization . So i have decided to teach the newbies from the beginning to advance level through these series.

Describe is SEO?
The methods or Strategy which are used to improve the search engine ranking.
Or
This process is used to bring your website to the top of Google
Define  Keyword?

Any word or words or collection of words you write into the box of a search engine is a keyword or keywords. Some keywords  are Short Tail Keywords and some are Long Tail Keywords. Short Tail Keywords consist of 1 or 2 words and Long Tail Tail Keywords consist of more than 2 words. For example, “Code Neat” is a 2-word keyword which is a Short Tail Keyword. Take another example, “Codeneat would be the best Site on Internet” is a Long Tail Keyword which consists of 8 words.

Why Ever We Try To Find Long Tail Keywords First?
The basic reason is that short keywords have high competition. You Must be  first rank your website for long tail keywords, when ever your website gets good authority, then you can rank your websites for short tail keyword tool.
The second main reason is that they are not relevant. A person who is typing “Cars”, we don’t know is he wants to buy a car or is he searching for its wallpapers. There is no use to work on one-word keyword. There is too much high competition.
We search for long tail keywords because of very low competition. Daily about 7 to 8 billion searches are done on Google among them 30 to 40% are those searches on which people don’t get satisfied answers. We find that keywords via Keyword Research then we work on that keyword and rank it. Here is a example of a keyword research.A keyword is a high competition keyword because a lot of articles have been written on that, and Approximately it’s  monthly searches near about 12,000 “How to buy a car”. Then I found another keyword via Keyword Search “t mobile insurance” that has a monthly searches near about 22,000 because of it’s  low competition keyword. You can write an article on this keyword  via good On-Page (that I will be  discuss in the upcoming articles), and a few backlinks helpful for  you to rank your articles or site. You will take most of the traffic for that keyword with ease.

I will recommend reading the First and Second episodes.
Will You Missed Previous Episodes?

Go to Reason of Failed Sites of  Users Part III
#11

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